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About Us

Privacy Policy

ABOUT US (the “Site”) is owned and operated by Nineteen21 Limited, a company incorporated in England and Wales under company number 10640637 whose registered office address is at Acre House, 11-15 William Road, London, NW1 3ER (“we”, “us”, “our”).

We are committed to protecting and respecting your privacy and this Privacy Policy (the “Policy”) (together with our Terms and Conditions) and any other documents referred to in it) sets out how we process the personal data of each visitor and customer (resident in the European Union) to the Site, where such personal data is provided to us through the Site or via email communication. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

By ticking the box where indicated on the Site, submitting your personal data to us, and using our services you agree to the terms and practices described in this Policy.

For the purpose of the UK GDPR and the Data Protection Act 2018, the data controller is Nineteen21 Limited with registration number ZA293312.

We may amend this Policy at any time. Any significant changes we may make will be posted on this page, so please check back frequently. Your continued use of the Site and our services after posting will constitute your acceptance of, and agreement to, any changes.

Please note, the Site is only intended for use by UK residents who are aged 18 or over.


Personal data means any information relating to a person who can be identified either directly or indirectly by that information, or indirectly identified from that information in combination with other information; it may include name, address, email address, phone number, credit / debit card number, IP address, location data, purchase history (“Personal Data”).


We may collect and process the following information about you:

  • Information you provide to us - You may provide us with information by answering questions or filling in forms on the Site or by corresponding with us by e-mail or otherwise. This includes information you provide when you search for a price comparison, request us to communicate with your current service provider, switching partners or alternative service provider, reply to an email, enter a competition, promotion or survey or when you report a problem with the Site. The personal information you provide may include your name, address, e-mail address and phone number, financial information and other information about yourself to enable us to provide you with our services.
  • Information we collect about you - When you visit the Site we may automatically collect information about your computer or device, including your IP address, information about your visit, your browsing history on our site, and how you use the Site. This information may be combined with other information you provide to us, as described above.
  • Information we receive from other sources - We are also working closely with trusted third parties (including, for example, business partners, service providers, advertising networks, analytics providers, and search information providers) and may receive information about you from them. This may be combined with other information you provide to us, as described above.


We will only process your Personal Data, in accordance with applicable law, for the following purposes:

  • creating and maintaining your customer account, if you become a registered customer with us;
  • handling and fulfilling your requests, if you request price comparison services, offers & quotes, switching services and staying services from us and to assist your selected third party service provider(s) (“Provider”) in providing you with the requested product(s) or service(s), or any other product(s) and service(s) which may be of interest to you. This may also include processing of information that we receive from third parties, for example, address data to verify your correct address;
  • offering our services to you in a personalised way, for example, we may provide suggestions based on your previous requests to enable you to identify suitable products and services that we offer more quickly, for example energy, broadband and insurance products. This may also include, where legally permitted, processing data related to your location;
  • administering any promotion or competition, that you enter via the Site or via email communication;
  • to allow you to participate in interactive features of our services, when you choose to do so;
  • to enable Providers to carry out certain functions on your behalf, including locating your account with them, verification, technical, logistical or other functions, as may be required, in order to fulfil your requests;
  • resolving any disputes, if you lawfully exercise your rights or if you wish to dispute any part of our service offering;
  • sending you personalised marketing communications, where you have agreed that we may do so, in order to keep you informed of our products and services, as well as those of our selected partners’ and Providers’, which we (or they) consider may be of interest to you;
  • providing you, or allow carefully selected third parties to provide you, with information about products or services, that may interest you;
  • serving personalised advertising to your devices; delivering ads based on your interests ascertained from your past requests, visits of subpages and purchases on Provider websites, and other data obtained through the use of "cookies" placed on your devices. Please see our Cookie Policy;
  • ensuring the security of your account and our business, preventing or detecting fraud or abuses of our website, for example, by requesting verification information;
  • developing and improving our products and services, for example, by reviewing visits to the Site and its various subpages, demand for specific products and services and user comments;
  • to administer the Site and for internal business administration and operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;
  • generating content (for example, news articles and/or social media posts) based on trends, established by analysing the information you give to us;
  • to notify you about changes to our services and to send you service emails relating to the activities you have asked us to undertake on your behalf;
  • as part of our efforts to keep the Site safe and secure; and
  • to comply with applicable law, for example, in response to a request from a court or regulatory body, where such request is made in accordance with the law.

Your consent is the primary legal basis for our processing of your Personal Data. However, there may be circumstances where we may also rely on other legal grounds for the processing of your Personal Data, such as:

  • your request for content, products or services necessitating steps including processing of your Personal Data to be taken prior to entering into contract with you and any processing that is necessary for the performance of such contract;
  • legitimate interests we pursue as a business, except where such interests are overridden by your interests and fundamental rights; and
  • compliance with any legal obligation to which we are subject, such as, for example, the processing for the purposes of complying with applicable law.

You are responsible for ensuring all the information you provide to us is accurate and correct at the time of completion, including selecting the correct Service Provider. Once you have entered your details, by pressing the ‘Accept’ (or equivalent) button you are confirming that all the details you have entered are correct. We will send you a confirmation email that includes the details you have submitted, including the Service Provider you have told us your current service is with. At this point your personal details will be transmitted to the Service Provider you have told us you are currently with. The Service Provider will process your request, and may process your application as a request by you to join them as a new customer. You will receive notification of this from the Service Provider and be given your statutory right to cancel within the cooling-off period. If you do not cancel this order during the cooling-off period you will be solely responsible for any change in Service Provider that results.


There are circumstances where we wish to disclose or are compelled to disclose your Personal Data to third parties. This will only take place in accordance with the applicable law and for the purposes listed above. These scenarios include disclosure to:

  • selected Providers (including but not limited to Broadband, Home Phone and TV Providers, Mobile Phone and SIM only providers, Energy Suppliers, Car Breakdown Services Providers, Boiler, Plumbing and Home Cover Providers, Mortgage Brokers and Providers Insurance Services Providers, Comparison and Switch Platform Providers and other related third parties), to enable us to compare your price plan, obtain alternative quotes for you, or to provide you with other related services;
  • your existing Provider(s) if you request us to make your Personal Data available to them in order for them to contact you to discuss your account(s) and the product(s) concerned;
  • our selected Switching Partner(s) where you have requested us to provide comparative pricing services or offers either by phone or email contact, if you request to be contacted with such an offer;
  • our outsourced service providers or suppliers to facilitate the provision of our services to you, for example, the disclosure to our data centre provider for the safe keeping of your Personal Data, web hosting provider through which your Personal Data may be collected, identity verification partners in order to verify your identity or postal address against public databases;
  • subject to your consent, to our marketing partners, who may contact you by post, email, telephone, SMS or by other means. If you do not wish to be contacted, you may unsubscribe by visiting and completing the form selecting ‘Unsubcribe’, or by clicking “unsubscribe” in the message concerned;
  • analytics and search engine providers that assist us in the improvement and optimisation of the Site;
  • third party analytics providers that assist us in establishing trends amongst our users based on the information you provide to us and generating associated content (for example, news articles and/or social media posts);
  • selected Providers in order to share the statistical and analytical information generated above, in an anonymised and aggregated format only;
  • third party service and security providers and consultants in order to protect the security or integrity of our business, including our databases and systems and for business continuity reasons;
  • another legal entity, on a temporary or permanent basis, for the purposes of a joint venture, collaboration, financing, sale, merger, reorganisation, change of legal form, dissolution or similar event. In the case of a merger or sale, your Personal Data will be permanently transferred to a successor company. You will be notified of this a minimum of 30 days before any transfer takes place;
  • public authorities where we are required by law to do so or we choose to do so in support of fair pricing. In this context we will endeavour that Personal Data is generally shared in a form that does not directly identify you;
  • if required, in order to receive legal advice; and
  • any other third party where you have provided your consent.


We may transfer your Personal Data to a third party in countries outside the country in which it was originally collected for further processing in accordance with the purposes set out above. In particular, your Personal Data may be transferred throughout our group and to our outsourced service providers located abroad. In these circumstances we will, as required by applicable law, ensure that your privacy rights are adequately protected by appropriate technical, organisation, contractual or other lawful means.


Your Personal Data will be retained until your last use of our services and normally for a period of three years thereafter, unless longer retention is required by applicable local law or where we have a legitimate and lawful purpose to do so. However, we will not retain beyond this period any of your Personal Data that is no longer required for the purposes set out in this Policy. The retention of your Personal Data will be subject to an annual review and any changes notified to you.

We may keep an anonymised form of your Personal Data, which will no longer refer to you, for statistical purposes without time limits, to the extent that we have a legitimate and lawful interest in doing so.

Please contact us at if you require further details about our data retention periods.


Data protection law provides Data Subjects with numerous rights, including the right to: access, rectify, erase, restrict, transport, and object to the processing of, their Personal Data. Data Subjects also have the right to lodge a complaint with the relevant data protection authority if they believe that their Personal Data is not being processed in accordance with applicable data protection law.

Right to make subject access request (SAR). Data Subjects may request copies of their Personal Data. If you would like to make a SAR, i.e. a request for copies of the Personal Data we hold about you, you may do so by contacting us at The request should make clear that a SAR is being made. You may also be required to submit a proof of your identity.

Right to rectification. You may request that we rectify any inaccurate and/or complete any incomplete Personal Data.

Right to withdraw consent. You may, as permitted by applicable law, withdraw your consent to the processing of your Personal Data at any time. Such withdrawal will not affect the lawfulness of processing based on your previous consent. Please note that if you withdraw your consent, you may not be able to benefit certain service features for which the processing of your Personal Data is essential.

Right to object to processing, including automated processing and profiling. You may, as permitted by applicable law, request that we stop processing your Personal Data. In relation to automated processing and profiling, you may object to the processing and you will have the right to obtain human intervention.

Right to erasure. You may request that we erase your Personal Data and we will comply, unless there is a lawful reason for not doing so. For example, there may be an overriding legitimate ground for keeping your Personal Data, such as, a legal obligation that we have to comply with, or if retention is necessary for us to comply with our legal obligations.

Right to data portability. In certain circumstances, you may request that we provide your Personal Data to you in a structured, commonly used and machine readable format (typically a comma-separated values file [.csv]) and have it transferred to another provider of the same or similar services. We will comply with such transfer as far as it is technically feasible. Please note that a transfer to another provider does not imply erasure of your Personal Data which may still be required for legitimate and lawful purposes.

Your right to lodge a complaint with the supervisory authority. We suggest that you contact us about any questions or if you have a complaint in relation to how we process your Personal Data. However, you do have the right to contact the relevant supervisory authority directly. To contact the Information Commissioner’s Office in the United Kingdom, please visit the ICO website for instructions.


The Site may, from time to time, contain links to and from the websites of our partner networks, advertisers, affiliates and other third parties. If you follow a link to any of these websites, please note that these websites may have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal information to these websites.